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Where does creativity come from?  Does the critical voice guide you or does it limit your creative pursuits? Could it be a voice of reason that shapes your creativity into more than just a fun idea?

We have found that this unique inner critic often contradicts itself and is wildly influenced by one’s comfort level, risk aversion, naivety, and experiences.


So we ask: what if we apply the skillsets of an adult with the imagination of a child?  If our inner child was longing to run their own lemonade stand, what would happen if it was given the full might; resources, time, experience, and attention we have at our adult disposal? 

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